Fractional CMO
Operations
Part-time CMO leadership for delivery workflows, automation, and tooling that reduce friction and speed up execution.
Measurable efficiency gains
We track time saved, throughput, and cost reduction—not just "better processes." Real ROI, not theory.
Practical automation, not over-engineering
Focus on high-impact automations that pay for themselves. No complex systems that break when you're not looking.
Sustained improvement
We build, pilot, measure, and hand off with documentation. Your team owns it, not us—so it lasts.
What we do
- • Delivery workflows, playbooks, and QA loops
- • Systems for intake, routing, and status visibility
- • Automation across ops/admin to cut manual work
- • Tooling audits and integration plans
Fractional engagement model
- • Ongoing strategic leadership with weekly/biweekly cadence
- • Map current-state → design streamlined flows → implement
- • Integrated with your team—not external consulting
- • Pilot, measure, and refine with continuous oversight
Capabilities
What's included in fractional CMO: operations.
End-to-end operational systems from workflows to tooling.
Workflow design
Map current-state processes, identify bottlenecks, and design streamlined workflows that reduce friction.
Playbooks & runbooks
Documented processes for intake, routing, QA, and handoffs so teams can operate consistently.
Status & visibility systems
Dashboards, status tracking, and communication loops so stakeholders know where things stand.
Automation implementation
Identify and build automations that eliminate manual work across ops, admin, and delivery functions.
Tooling audits
Evaluate current tooling, identify gaps, and design integration plans to reduce tool sprawl.
Measurement & optimization
Track throughput, cycle time, and cost per delivery. Build feedback loops to continuously improve.
Use cases
When to engage fractional CMO: operations.
Common scenarios where operational improvements deliver the most impact.
Manual work overload
Too much manual work slowing down delivery. We identify high-ROI automations and build them into your workflows.
Process inconsistency
Teams operating differently, causing quality and speed issues. We design standardized workflows and playbooks.
Tool sprawl
Too many tools, data silos, and integration gaps. We audit, rationalize, and design integration plans.
Scaling bottlenecks
Operations that worked at small scale breaking at larger scale. We redesign for scalability and efficiency.
Reuben S. Mann, MBA
Executive go-to-market leader with mission-critical experience in regulated, high-stakes environments. Built category narratives, scaled revenue from ~$10M to ~$40M, and led GTM for complex technical platforms.
Ready for fractional CMO leadership?
Share your current operational challenges. We'll reply with how fractional CMO engagement can remove friction, automate manual work, and build systems that scale.
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